Some say you can pay any price for a great company, but was Coupang at $100bn too high? Well, one things for certain: You wouldn’t have paid that for what it started out as. It started out as a money losing Groupon clone that stemmed losses by pivoting to an eBay model, but failed to develop beyond a mediocre business. Bom Kim recognized he had to stop emulating what was easy and took on what no on thought possible: he wanted to out-Amazon Amazon.
Coupang Deep Dive
Coupang Deep Dive
Coupang Deep Dive
Some say you can pay any price for a great company, but was Coupang at $100bn too high? Well, one things for certain: You wouldn’t have paid that for what it started out as. It started out as a money losing Groupon clone that stemmed losses by pivoting to an eBay model, but failed to develop beyond a mediocre business. Bom Kim recognized he had to stop emulating what was easy and took on what no on thought possible: he wanted to out-Amazon Amazon.